marketing

  • What Should You Do After Your Launch?

    What should you do AFTER your launch? This guide gives you everything you need to create an effective, on-brand post-launch nurture sequence.

    Take a minute to think about your last launch. What happened after all the excitement died down? Did you stay in contact with your customers — including those who didn’t buy your new offer? Did you ask those who did make a purchase what they thought of their purchase? Did you feel like you were […]

  • What You Really Need to Show Off Your Offers

    Want to learn more about getting to know your audience and creating an offer they’ll love? Head over to Beautiful Biz Lounge to find out!

    Question for you: What’s the first thing you need to create an amazing product suite? Is it a high-dollar offer? A cute and clever name for said offer? Is it making use of the latest technology to promote it? All of these things are great to have…but it all starts with understanding your audience! To […]

  • It’s Time for Your Annual Business Checkup

    It’s time for your annual business checkup! What does that process look like? Head over to Beautiful Biz Lounge to find out.

    We’re almost to the end of the year! And while you’re enjoying the holiday season and getting ready for whatever the new year brings, we’d encourage you to take a little bit of time to check in on your business. You might be thinking that’s not necessary. After all, you live and breathe your business […]

  • Why You Should Consider an Evergreen Launch

    Is your launch strategy evergreen? Find out more!

    Most of the time when you hear the word “launch,” it’s about a limited-time event. That’s a live launch, and it’s a great way to introduce a new offer. But it’s not the only option when it comes to driving sales. You can also use an evergreen strategy that doesn’t require the same level of […]

  • Your Guide to Hosting a Free Challenge

    This marketing guide is your one-stop shop for hosting a fun, successful, and profitable free challenge.

    Looking for ways to grow your audience — and convert more people into your paid offers? Give them a taste of working with you by hosting a free challenge! It sounds like a fun and easy marketing tactic, but the truth is that challenges can be tricky… and a lot of work.  You want to […]

  • The Ultimate Guide to Creating a High-Converting Tripwire Funnel

    What's a tripwire funnel? Find out in this blog post!

    The term “tripwire” might sound a little scary (or sketchy), but it’s actually just the name of a well-known marketing strategy. A tripwire is simply a low-cost product or upgrade that you offer customers only once. It’s a way to upsell a freebie or freemium offer and build a list of customers who are really […]

  • Is the Freemium Model Right for Your Business?

    Is the freemium model right for your business?

    Have you ever played Candy Crush? Or tried out the free version of Zapier? Or listened to Spotify with ads?  If so, then you’ve used a “freemium” product! The freemium marketing model can be very effective for companies of all sizes in various industries. So, is it time to incorporate a freemium product into your […]

  • Should You Send Re-Engagement Emails? Find Out!

    Our brand-new marketing guide is all about re-engaging unresponsive email subscribers.

    Have you noticed a drop in the engagement rate on your emails? Don’t panic! It happens to all of us at some point. What can you do about it? Send re-engagement emails — they’ll optimize your email list in two ways: Either way, you’ll end up with a cleaner email list that’s full of people […]

  • Want to Build Your Email List? Here’s How!

    Want to Build Your Email List? Here's How!

    What’s the big deal with email marketing? Is it really an effective way to increase sales? YES! An email list gives you access to people who know your brand — and want to buy from you! It’s a powerful marketing tool that can increase sales and help you interact more with your audience. Plus, studies […]

  • How to Reduce Cart Abandonment and Increase Profits

    How to Reduce Cart Abandonment and Increase Profits

    Are you seeing a lot of abandoned carts in your online shop? Or watching visitors browse your offers but click away before making a purchase? Cart abandonment can be extremely frustrating, especially if you don’t know why it’s happening! If you’re not sure why your visitors aren’t buying or how to fix the problem, check […]